Media Planning Dashboard
Build Your Audience
Configure your audience parameters to see potential reach across channels.
Audience Preview
Channel Insights
Analyze audience presence and performance across different channels.
Total Reach
+12.5%12.4M
Across all channels
Average CPM
-2.3%$4.85
Weighted average
Active Channels
7
All channels available
Channel Performance
| Channel | Audience Size | CPM | Frequency | Coverage |
|---|---|---|---|---|
|
Google
|
4.2M | $5.20 | 3.5 |
75%
|
|
Meta
|
3.8M | $4.80 | 4.2 |
65%
|
Audience Distribution
Meta
Amazon
Netflix
Paramount
Budget Planner
Plan and allocate your budget across channels based on audience reach and CPM.
Total Budget
Monthly budget estimate
Average CPM
$4.85
Weighted average across channels
Estimated Reach
12.4M
Total potential impressions
Budget Allocation
Budget Recommendations
Optimize Budget Distribution
Based on your audience profile, we recommend increasing Google's budget allocation by 10% to maximize reach efficiency.
Performance Insight
Your current CPM is below industry average by 12%, indicating efficient spending across channels.
Settings
Manage your account preferences and channel integrations.
Profile Information
Company Information
API Configuration
Reports & Analytics
View detailed insights about your audiences across channels.
Total Audiences
+15%24
Active configurations
Total Reach
+8%45.2M
Potential impressions
Avg. CPM
-2%$4.85
Across all channels
Budget Allocated
+12%$2.1M
Total planned budget
Channel Performance Trends
Meta
Amazon
Netflix
Paramount
Detailed Reports
| Report Name | Date Generated | Audience Size | Total Budget | Actions |
|---|---|---|---|---|
| Q4 Campaign Report | Dec 31, 2023 | 4.2M | $850,000 | |
| Holiday Campaign | Dec 15, 2023 | 3.8M | $650,000 |